Pitch. Feature. Advertise.
There are four ways into the magazine. Two of them cost nothing and get chosen purely on whether the story is any good, and the other two you commission, which means we sit down with you over video and do the writing ourselves. Below is what each one involves, what it costs and, rather more usefully, what your money will not buy you.
Two ways in for free
Pitching costs nothing, being published costs nothing, and there is no version of this where paying improves your odds. We take somewhere around one pitch in five, and when the answer is no we tell you inside a week rather than leaving you refreshing your inbox for a month wondering what you did wrong.
In her own words
800 to 1,200 / freeYou write it, in third person, about something that happened to you and left a mark. We edit it properly, which usually means asking about the part you glossed over in paragraph four.
The useful bit
700 to 1,000 / freeWhat you know that somebody else needs. Insight, wisdom and hard-won experience on health, wellbeing, money, relationships or business, written so a reader finishes it better off than they started. If the piece is really about marketing your business, it is not this.
Free means free. Nobody here will follow up your pitch with a gentle hint that a paid feature might move things along, because it would not, and because we would rather keep the magazine worth reading than sell you something.
Links, and where your name goes
Free pieces carry no links. Not to your website, not to your offers, not to the download at the end. The moment a story is carrying links it stops being a story and starts being an advertisement wearing one, and readers can smell it immediately.
What you do get is your byline, linked to your LinkedIn profile. Anyone who reads to the end and wants to find you can, in one click, and they arrive already convinced rather than being sold to halfway through.
Tell us what the story is in a sentence, where the tension sits in a couple more, and what you can back up if somebody asks. No media kit required, no follower count, and we are entirely unmoved by the headshot in a blazer against a brick wall.
The Uncut profile
Sometimes you would rather not wait around hoping an editor picks you up, and you want the thing done properly and done this month. That is what this is. We interview you on video, write the piece ourselves and publish it with the recording inside the article. You are paying for the work and a date in the calendar. You are not paying for our conclusions, and it would be a poor investment if you were.
$950
Australian dollars / per profile / no GST
- A recorded video interview, long enough that you stop giving the pitch version and start telling us what happened. No travel, no film crew, just a good conversation on screen.
- Up to a thousand words, researched and checked and held to exactly the same standard as the pieces we run for nothing.
- The recording sitting inside the article, so people hear how you say it and not only what you said.
- A confirmed publication date, filed to the right desk, with your photographs on it.
- Yours afterwards, for the media kit, the award submission, or the family group chat.
Secure Stripe checkout. We email within two business days to book the interview.
What money cannot buy
- A predetermined conclusion or a headline you write
- Publication of a claim we cannot verify
- Removal of the disclosure label
- Copy approval over the finished article
- Criticism of a named third party without their right of reply
The disclosure label
This commissioned feature was produced by Uncut Poppy's studio. The subject participated in interviews and fact-checking but did not determine the publication's editorial conclusions.
Same words, same place, every time. It is the reason a reader can believe the unpaid stories, so it stays exactly where it is.
Waxing Lyrical
This is where readers get to meet the person behind the business. Not what you sell, but what you stand for, what moves you, what you have learned the hard way and what you think people should be sitting with far more than they are. Take a position. Say the thing you would want somebody to hear. If the honest answer to what is this about turns out to be my business, book a profile instead and we will both be happier for it.
$1,200
Australian dollars / per interview / no GST
- Three quarters of an hour on the record, on a subject you choose and care about more than is strictly reasonable, with somebody who will ask better questions than you are used to.
- The recording published in full, so people hear you say it, at length, with nothing edited that changes your meaning.
- A written piece drawn from the conversation, third person, up to a thousand words, so the idea travels past the people who press play.
- A confirmed date, filed to the right desk, with your photographs.
- Yours afterwards, to share, quote and build on wherever you like.
Secure Stripe checkout. We email within two business days to agree the topic and book the recording.
Make it a good one
- Bring one subject rather than five, because depth is what people remember and breadth is what they scroll past.
- Be ready to say the unpopular part out loud, because that is the part that stays with people.
- Bring the moment it became true for you. A position is far more convincing with a story sitting under it.
- Expect to be asked what it cost you, because that is usually where the interesting part is hiding.
The one rule
This is not promotion. If the conversation slides into a sales pitch we will steer it back once, and if it stays there we will not run it in this format. Everybody can tell the difference, including your readers.
Paid, and therefore labelled as commissioned in the same way as every other piece we are paid to produce.
Get in front of our readers
We run a small number of square ads and intend to keep the number small, because a page crammed with advertising is a page nobody finishes, which does you no good at all and us even less.
$500
Australian dollars / per ad / one month / no GST
What you send us
- Format
- Square, 1350 x 1350 pixels
- File type
- High resolution JPEG
- Colour
- RGB
- File size
- Under 2MB
- Link
- One destination URL
- Deadline
- Five business days before live date
- Send to
- stories@uncutpoppy.com
Pay for an ad, $500 Send your artwork
Two steps. Pay first, then email your JPEG and destination link. We confirm your live date within two business days.
Send your artwork to stories@uncutpoppy.com
Before you send it
- Keep the words few and large, because on a phone a busy square turns into a smudge.
- One message and your logo, not three offers, a QR code and a phone number tucked in the corner.
- Send artwork you own, since we do not design ads and cannot licence images on your behalf.
- Make sure the link works and lands where the ad said it would.
- Every ad is labelled and looks like an ad. Nothing runs here dressed up as a story.
What we will not run
Anything making a health, income or transformation claim we would not print in an article, anything aimed at children, and anything you could not stand behind if a reader emailed to ask.
Buying an ad has no bearing on coverage in either direction. Advertisers do not get stories out of it, and they do not get protection from them either.